Can’t wait to start planning for 2021?

We set the bar high for 2020, kicking off Media Sales. This gave you the autonomy and transparency to plan and execute marketing with our EU Studio. We have seen some great marketing campaigns with high customer engagement. Our digital marketing team is reviewing the results from our campaigns and propose ideas in order to optimize the results of the tactics. Our quarter end reporting has been made available on Supplier Exchange and this is something that we continue to build on moving forward. Overall feedback related to Media Sales has been fantastic and soon we are ready to launch the 2021 edition.

What can you expect for 2021?

We expect that 2021 will be our most digital and virtual year. Our focus has been to optimize the current marketing products and will launch a full new range of exciting products that can be used to communicate with customers. With all the options available we know that you can create optimal tactic mix with the new products.

With the new tactics you can choose to build the traffic drivers together with lead generation or even webinars. All activities combined will drive customers attention to your brand, products and create added value. All tactics that we offer will continue to be targeted towards our customers and their interested.

Our digital marketing team will continue to review and optimize the products, the in-depth analysis of the marketing campaign supports the planning, preparation and execution of the tools.  If you invest in google AdWords, social campaigns or display advertising you will work with the Digital Marketing Strategist, who will be able to make performance-based recommendations to further optimize your marketing mix.

Our New Lab Start-Up Program is available once again. It continues to be a program our customers love to take The Spotlight Program will once again be available and with the products available you can make some great promotions for a lower investment. Within the Spotlight program you can now also invest in additional traffic drivers and buying spots that will really make you products to stand out. 

All suppliers will continue to receive quarter end metrics (impressions, clicks, and CTOR). Benchmarks will be provided to all suppliers to better gauge performance.

Throughout the year, we will continue to find ways to market your products and promotions to drive better results and optimize customer experiences. Make sure that you are signed up and can receive the Media Sales Newsletter as new opportunities emerge, that is the way we will contact you

Order the "Start 2021" product below to open the 2021 Marketing Calender